The Amazon Escape Plan

THE OFFICIAL Amazon Escape Plan

Discover how rising FBA fees, overseas competition, and shifting buyer behavior are eating into your margins — and what you can do about it. This comprehensive playbook shows you how 7- and 8-figure brands are diversifying profitably, reclaiming customer data, and building omnichannel strategies that drive higher growth, stronger margins, and better valuations.

Packed with actionable frameworks, real-world strategies, and proven step-by-step roadmaps, this PDF guide gives you everything you need to escape the Amazon silo and finally own your customers.

Scaling Beyond Amazon

Amazon fees and CPCs are only getting higher, and relying on a single platform puts your margins and growth at risk. Building channels you actually own gives you more control, lowers long-term costs, and strengthens your brand’s foundation.

The most successful sellers aren’t abandoning Amazon — they’re using it as one piece of a bigger picture. By combining omnichannel marketing, marketplace expansion, and data-driven retention strategies, they’re protecting profits, reaching new customers, and scaling sustainably without being boxed in by Amazon’s rules.

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About the Author

Andrew Maff

Founder & CEO, BlueTuskr

With over 15 years of hands-on experience in e-commerce, Andrew Maffettone has helped countless brands break free from Amazon dependency and build sustainable, omnichannel growth strategies. Having once been the in-house marketer for an 8-figure brand that relied heavily on Amazon — and experienced the shock of an unexpected account shutdown — Andrew knows firsthand the risks of putting all your eggs in one basket.

As the Founder & CEO of BlueTuskr, Andrew leads a full-service marketing team built specifically for e-commerce brands ready to diversify, scale, and own their customer relationships. His team specializes in paid media, retention marketing, marketplace expansion, and conversion optimization — all designed to help brands escape the Amazon silo without sacrificing what’s working.

Passionate about helping sellers reclaim their margins, data, and growth, Andrew continues to guide brands through the exact strategies laid out in The Great Amazon Escape Plan.