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A deep dive into the perfect social media process for e-commerce sellers. Complete with explanations and processes for each social media platform and printable checklists.

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What’s in there?

This social media marketing guideline for e-commerce sellers is equipped with procedures and checklists for sellers to use to perfect their social media processes.

  • Deep dives into the social media necessity and how it can reduce Customer Acquisition Costs
  • Best practices for each individual platform where sellers should have a presence
  • A detailed description of each social platform and what type of audience is on it
  • The team members needed to implement the perfect social media process
  • The complete tech stack high-volume sellers use to supplement their social media strategies



Insight on how to scale your social media reach internally


Quick wins to implement to increase social media engagement


Ways to increase productivity while reducing costs in-house


About the author

Andrew Maff

Founder/CEO, BlueTuskr

As a marketing expert with over 15 years of experience in e-commerce, Andrew Maffetone (Maff) has not only owned and managed multiple marketing companies in the e-commerce space but has also worked in-house at multiple online selling companies, driving brands to new heights.

With his knowledge of marketing and business strategy, love for staying ahead of the curve, and ability to execute effective marketing solutions, he created BlueTuskr, a team of specialized experts dedicated to the growth and success of e-commerce sellers.

Full Chapter List

  • Chapter 1
    The Importance of Social Media for E-commerce Sellers
  • Chapter 2
    The Keys to Being Successful on Any Social Media Platform
  • Chapter 3
    The Many Social Media Platforms and Who Uses Them
  • Chapter 4
    The Ideal Team Members to Manage Your Social Media
  • Chapter 5
    The Software and Apps Every Social Media Team Should Have
  • Chapter 6
    The Complete Social Media Process for E-commerce Sellers
  • Chapter 7
    Should Sellers Leverage Social Media Advertising?